10 Minutes In A Harsh Fashion Week [ Part I ]

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Each fashion show of a BST only lasted about 10 minutes, but perfect for the show, the one not afraid to pour money and effort. For them, this is the way to assert their class.

Tangerine Peel Is Thick Pointy Nails

Each BST debut, one of the victims was a headache before "stealing", "fried" designs.
Each BST debut, one of the victims was a headache before “stealing”, “fried” designs.

Along with the explosion of digital technology, a few minutes after a fashion show ends, the image appears full show on the website. About whereby grave tone quickly update the latest designs from fashion houses.

Yet like a coin with tails, the back, this is no small annoyance for people who do creative work. About Counterfeiters also quickly make the same item or similar. They even hit the market before the closing order one up from the dealer.

However, tangerine peel thickness will have sharp nails. Now most of the shows in the fashion week are only for brand advertising. What to offer, which will make the product come into the market and the fashionista’s closet is usually located in the collector’s show (pre-collection). In the event exclusively for the agent, a designer showcase not too expensive, elaborate and cumbersome as a demonstration model and then bring in the fashion week.

After pre-launch event collection ended, the show at fashion week for the press bold new stage begins. Outsiders may think of a designer must be crazy, toil for six months just to get 10 minutes on stage, sometimes just to showcase the collection can not be worn. But 10 minutes which is really important.

What Makes A Successful Show?

The presence of the A list stars on the front row is paramount to every show.
The presence of the A list stars on the front row is paramount to every show.

In the main show at fashion week, not enough beautiful dresses that have impressed. This is a beautiful place to turn things become a “hot” real. It will look at the design stage is eye-catching or not, the models are hired to perform, the stars that sit in the front row, editor of American Vogue Anna Wintour look happy or not, etc .. To show that assessment. The show will be broadcast effective way for a designer. Just invest in 10 minutes, you will be able to reciprocate tenfold a hundredfold. Simply because the image on the widespread coverage of newspapers, magazines, television can make a fashion house does not need to buy advertising that is effective all year.

The presence of Anna Wintour is to ensure the success of the show.
The presence of Anna Wintour is to ensure the success of the show.

Of course the fashion designers themselves are not fully staged show. Those who specialize in organizing events and performances designed to help them make a “fashion party” perfect. Eyesight Company in Paris where these names as Carachel, Chloé, Dior Homme, Paul & Joe, Sonia Rykiel and Yves Saint Laurent in safe hands. Their work includes: selecting a model, fitting organization, ordering off the stage, coordinating accessories, contact your stylist, professional hair, makeup, sound staging, lighting, announced security arrangements, placement of seating for guests and serve food and drinks. The organizers of the event as they have duties “leading example” of celebrities to show. Having agreed to star as the favorite but must also be paid to appear new. This job requires finesse and the relationship of the organization.

The biggest challenge for companies like Eyesight is creating “feelings” for the show. Thierry Dreyfus is a lighting designer collaboration with Eyesight. You get paid for the lighting design for the collection is not in the room but also pretty nice when appearing on the media. said: “All the details are important When light staging procedure will have to make sure that all images are shimmering in the paper. Every one wants to make anyone looking at a picture in the show can immediately visualize their design features “.

To successfully get 10 minutes on stage, the entire crew, including ethyl-model, makeup artist, stylist ... capacity to operate behind the scenes.
To successfully get 10 minutes on stage, the entire crew, including ethyl-model, makeup artist, stylist … capacity to operate behind the scenes.

However, the biggest task is to make the design pop up on the human body form. Due to the pressure to create a strong impression, they need to add more “spice” to the show more dramatic. The tricks of the theatrical performance which will be held the fashion editors and stars remember more about the collection.

To Be Continue… 10 Minutes In A Harsh Fashion Week [ Part I I]

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